PINTU Incubator Alumnies Thriving in Fashion Industry

In the ever-evolving world of fashion, incubation programs play a pivotal role in nurturing emerging talents and propelling them into the limelight of the fashion business. PINTU Incubator, has been making waves in the industry. Among its notable success stories are the alumni brands Oemah Etnik, Apakabar, and Parapohon, who have not only completed the rigorous PINTU Incubator 2022 program but have also taken their strides further.

The journey of these brands is a testament to the power of incubator programs in cultivating and refining talents, shaping their brands, and setting them on a path toward success. After successfully traversing the entire spectrum of the PINTU Incubator program in 2022, these brands are now taking their place at the LAKON Store in Summarecon Mall Kelapa Gading.

As the JF3 Fashion Festival 2023, the stage is set for LAKON Store to once again captivate the audience with its themed collection 'CLBK: Cerita LAKON Bersemi Kembali' (LAKON's story blossomed again). This collaborative masterpiece brings together six Indonesian brands, including three alumni brands from PINTU Incubator: Apakabar, Oemah Etnik, Parapohon. The presentation revolves around the inspiration drawn from the vibrant Pop Culture era of the 80s and 90s, infusing the collection with the essence of these iconic periods.

Apakabar continues to champion sustainable fashion with its signature use of mushroom leather and rubber latex. This time, the collection theme is "from 2D to 3D," drawing inspiration from the animated film revolution that has touched the hearts of children and adults alike. Meanwhile, Oemah Etnik, with its geometrical designs and popping colors, channels the romantic fashion of the 90s, reminiscent of the pages of fashion magazines from that era. 

Parapohon, on the other hand, delves into the dandy preppy look of the 80s, infusing it with a contemporary twist. Their collection boasts the comfort of natural cotton, making it a perfect fit for the tropical climate of Indonesia. The collection becomes a reflection of the era's elegance while maintaining a connection to the current trends and preferences of fashion enthusiasts.

The success of these alumni brands not only signifies the impact of the PINTU Incubator program but also underlines the importance of such platforms in nurturing and honing local talents. The journey of Oemah Etnik, Apakabar, and Parapohon is a testament to the fusion of creativity, guidance, and innovation. From being a part of an incubator program to presenting collections on the spotlight firmly on them at the JF3 2023 event, exemplifies the transformation and growth these brands have undergone. The runway becomes a canvas for their journeys, as they paint it with the colors of their inspirations, aspirations, and the indomitable spirit of fashion entrepreneurship.

The collaboration between PINTU Incubator and LAKON Store underscores the continued commitment to fostering a thriving fashion ecosystem, where creative talents are empowered to take their artistic visions to new heights. This partnership serves as an embodiment of the synergy between fashion incubators and businesses, solidifying the bridge between emerging designers and the wider industry.

In the world of fashion, the future belongs to those who dare to dream, innovate, and collaborate. PINTU Incubator, initiated in part by LAKON Indonesia, offers opportunities for all these alumni brands to shape that future. During the presentation at the JF3 Fashion Festival, the air was filled with applause, brand exposure expanded – it's the legacy of these brands that also serves as an inspiration for aspiring designers, reminding them that the journey from the incubator program to the fashion business stage is filled with possibilities waiting to be embraced.